NSite develops senior living communities with compelling value propositions for its independent living, assisted living, and memory care residents (and their families). We use a four-phased process.
Phase 1: Establish and Adhere to a Disciplined Criteria for Development
Identify target markets based on market and submarket demand for senior living
Primary and secondary markets in/near Metropolitan Statistical Areas with specific population growth and inbound migration characteristics
Proximity to existing comparable senior living communities and future developments
Proximity to healthcare, retail, amenities, transportation, and entertainment
Quality of surrounding neighborhoods
Phase 2: Research, Planning & Feasibility
Conduct market research to identify ideal locations and understand local senior living needs:
Residential draw area
Markets/submarkets in detail
Proximity to care providers
Key economic indicators
Existing competition
Development pipeline
Phase 3: Construction & Launch
Construction: Partner with reputable construction firms specializing in senior housing
Pre-Marketing and Marketing
Delivery: Open communities with a focus on seamless transitions for new residents
Lease
Phase 4: Evaluation & Expansion
Assess performance of and efficacy of each newly constructed community and expand into additional markets
